FNS is recommending science-based updates to the food provided to WIC participants to best meet their nutritional needs and foster healthy growth and development.
WIC has been serving families for more than 50 years. To ensure that WIC continues to get results, the program must modernize.
Each year FNS announces the WIC Breastfeeding Award of Excellence program awardees.
Research has shown that the WIC program has been playing an important role in improving birth outcomes and containing health care costs.
As part of the WIC innovation and modernization efforts to be funded under ARPA, FNS is supporting planning and implementation projects focused on enhancements that improve the WIC participant experience, as evidenced by enhancing the WIC shopping experience, increasing participant enrollment, reducing unnecessary administrative burden for both participants and administrators, including through data matching to streamline enrollment, and retaining eligible participants while improving equity
This policy memorandum provides guidance to improve outreach and streamline certification in WIC. It outlines current flexibilities and new policy for certification documentation options and aims to reduce WIC staff and participant burden.
USDA proposes to remove barriers to online ordering and internet-based transactions in WIC through this rulemaking.
USDA proposed rule to streamline and modernize WIC and offer online shopping to participants. The proposed changes aim to ease stores’ administrative requirements, creates state positions to improve customer experience. Questions and answers regarding the proposed rule can be found on this page.
The WIC food packages provide supplemental foods designed to address the specific nutritional needs of income-eligible pregnant, breastfeeding, and non-breastfeeding postpartum individuals, infants, and children up to five years of age who are at nutritional risk.
WIC mothers are strongly encouraged to breastfeed their infants unless there is a medical reason not to. All WIC staff are trained to promote breastfeeding and provide the necessary support new breastfeeding mothers and infants need for success.