FNS launched the Eat Smart. Play Hard. campaign to promote USDA’s healthy eating and physical activity messages to children ages 2–18 and their caregivers. This campaign is an FNS agency-wide initiative and represents the latest effort by FNS to meet its strategic goal of improving the nutrition of children and low-income adults while at the same time addressing the major public health issue of the increasing prevalence of obesity among our nation’s youth. 

This report fulfills a Congressional request for the Food and Nutrition Service (FNS) to report on "a comprehensive, integrated approach to nutrition education as a complement to the various nutrition assistance programs." FNS reviewed its current nutrition education efforts, and consulted with a wide range of nutrition education experts and stakeholders.

One activity that reflects USDA’s commitment to nutrition promotion is the development of state nutrition networks. Since October 1995, FNS has awarded cooperative agreements to 22 states to create nutrition networks that would develop innovative, large-scale and sustainable approaches to providing nutrition education to low-income families that participate or are eligible to participate in the Food Stamp Program.