The Healthy Incentive Pilot (HIP) is being evaluated using a rigorous research design. The overall goal of the evaluation is to assess the impact of HIP on participants’ intake of fruits and vegetables. 

This report describes findings from the evaluation of the Fresh Fruit and Vegetable Pilot Program conducted during the 2010– 2011 school year. The evaluation had two components: (1) an impact study to estimate program impacts on participating elementary students and schools; and (2) an implementation study to examine how the FFVP operates in the selected elementary schools.

The objectives of the demonstration were to determine the technological feasibility of offline EBT; whether it would be accepted by stakeholder groups; and whether it would be cost-effective.