This report presents findings from the evaluation of the first Healthy Fluid Milk Incentives project. The project tested take-up of incentives delivered through coupons issued to SNAP participants when they purchased "qualifying fluid milk" with their SNAP benefits at four pilot stores in west Texas.

This report, the latest in a series of annual reports on WIC eligibility, presents 2014 national and state estimates of the number of people eligible for WIC benefits and the percent of the eligible population covered by the program, including estimates by participant category.