The Fresh Fruit and Vegetable Program (FFVP) is a federally assisted program providing free fresh fruits and vegetables to children at eligible elementary schools during the school day. The goal of the FFVP is to introduce children to fresh fruits and vegetables, to include new and different varieties, and to increase overall acceptance and consumption of fresh, unprocessed produce among children. The FFVP also encourages healthier school environments by promoting nutrition education.

This memorandum is to inform you that all foods of minimal nutritional value exemptions will end on June 30, 2014. Therefore, the attached list, Exemptions Under the Competitive Foods Regulation will become obsolete on July 1, 2014. Beginning July, 1, 2014, the interim final rule for Smart Snacks in School will go into effect for school year 2014-15. Therefore, any competitive foods and beverages must meet the nutrition standards specified in the interim final rule.

The Fresh Fruit and Vegetable Program aims to increase fruit and vegetable consumption among students in the nation’s poorest elementary schools by providing free fresh fruits and vegetables to students outside of regular school meals. The results presented in this interim report, for the 2010-2011 school year, focus on the total quantity of fruits and vegetables consumed and total energy intake (also referred to as total caloric intake), allowing the assessment of whether any additional fruit and vegetable consumption was in addition to or in place of other foods consumed.

The Fresh Fruit and Vegetable Program (FFVP) provides all children in participating schools with a variety of free fresh fruits and vegetables throughout the school day.  It is an effective and creative way of introducing fresh fruits and vegetables as healthy snack options. 

This document informs the public about a change in the Dietary Guidelines for Americans that affects the proposed rule "Nutrition Standards in the National School Lunch and School Breakfast Programs'' issued by the Department of Agriculture and published in the Federal Register on Jan. 13, 2011.

Promoting Fruits and Vegetables in Schools: Wellness Policy Opportunities