This report describes findings from the evaluation of the Fresh Fruit and Vegetable Pilot Program conducted during the 2010– 2011 school year. The evaluation had two components: (1) an impact study to estimate program impacts on participating elementary students and schools; and (2) an implementation study to examine how the FFVP operates in the selected elementary schools.
The Fresh Fruit and Vegetable Program aims to increase fruit and vegetable consumption among students in the nation’s poorest elementary schools by providing free fresh fruits and vegetables to students outside of regular school meals. The results presented in this interim report, for the 2010-2011 school year, focus on the total quantity of fruits and vegetables consumed and total energy intake (also referred to as total caloric intake), allowing the assessment of whether any additional fruit and vegetable consumption was in addition to or in place of other foods consumed.