This report estimates the average monthly food costs for each of 5 WIC participant subgroups and estimates total dollars spent on 17 major categories of WIC-eligible foods in FY 2010. The participant and food level costs in this report are USDA’s first estimates since implementation of the 2009 WIC food package changes.

In 2006, FNS asked the Institute of Medicine to review the WIC food packages. The IOM proposed major changes to improve nutrition and encourage breastfeeding but also expressed the concern that changes related to partial breastfeeding may have unintended consequences. The IOM recommended that FNS conduct an impact study evaluating the birth month breastfeeding changes to the WIC food packages. 

WIC Participant and Program Characteristics summarizes the demographic characteristics of nationwide participants in April 2010. It includes information on participant income and nutrition risk characteristics, estimates breastfeeding initiation rates for WIC infants, and describes WIC members of migrant farm-worker families.

This notice announces a request for public comments on the approach for selecting and awarding local agencies for excellence in WIC breastfeeding services and support. The Healthy, Hunger-Free Kids Act of 2010 requires that the USDA establish a program to recognize WIC local agencies and clinics that demonstrate exemplary breastfeeding promotion and support activities.

This study describes some of the choices state agencies made as they exercised the flexibility offered during the implementation and describes the resulting food packages.

Breastfeeding promotion and support is a central tenet of the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC). The Loving Support Peer Counseling Program is an initiative designed to increase breastfeeding initiation and duration rates for WIC participants, as well as to increase community support for WIC participants who breastfeed.